Jody Weldon
Partner | ELM
Jody is perhaps one of the more mysterious of ELM’s three owners. A formidable Emmy Award-winning creative talent and dedicated family man, Jody tends to work quietly in the background. He’s the creative director for our animation projects, he manages post-production and oversees ELM’s operating finances. All of which, he glides through with gazelle-like grace.
Above all, he’s a kind-hearted and grounding presence and works hard to ensure the smooth operations of many of ELM’s projects and initiatives. At any given time, we have upwards of 15-20 projects in post-production or animation so it’s not for the faint of heart.
Enjoy Jody’s fun answers to our ongoing ‘5 Questions’ series with our staff. Feel free to drop him a line at [email protected]
1. What’s your personality type & why? (Choose up to three from this website)
2. Where, who, or what do you draw your creative inspiration from?
For that answer we’ll need to wind back the clock to the late 1980’s/early 90’s. As a Gen X’r I was glued to the 4×3 TV set and tuned into MTV, like most my age. It wasn’t so much the music videos as a show called “MTV Sports.” Seeing this style of production and editing for the first time felt groundbreaking for me: fast cuts and crazy graphics, all to the beat of the latest 90’s alt rock songs. As a late teen I was hooked and wanted more. Of course now my production skill set includes other styles, but even today that type of video is still so much fun to create. That style and creative inspiration helped me win national editing awards for clients like DC United and Under Armour. Many thanks Dan Cortes -The original host of MTV sports.
3. Say you’re independently wealthy and don’t have to work, what would you do with your time?
Travel and travel and travel some more. I would love to walk the same streets as my grandfather who immigrated from Sicily or grab a pint from the bar “The Grenadier” where my wife’s great great grandmother worked in her youth, on Wilton Row in London. I have always been interested in design and architecture and would love to drink in the atmosphere and culture. One day…
4. What is something unique about you that few people know?
5. What’s the best piece of advice you’ve ever been given?
