From Friend’s Projects to Netflix: How an Emmy-Winning Editor Broke In
By: Darren Durlach In the last couple of years, I’ve been consumed with three overlapping TV shows. Be careful what you wish for — it definitely aged me a few years. But in that chaos, I’ve been lucky to work with some incredible teammates who’ve made me better. One...
BTS: Advanced Documentary Interview Lighting Breakdown
By: Darren Durlach Lighting can make or break a documentary interview. It’s one thing to set up a camera and hit record — it’s another to shape a space so it feels natural, cinematic, and emotionally resonant. Recently, our team was in Detroit filming a set of...
How Human Stories Cut Through AI Noise in Marketing
By ELM Team In an era saturated with AI-generated glitz and viral “cheapfakes,” human-made content is undergoing a kind of renaissance—not driven by novelty, but by trust, connection, and authenticity. For marketers and advertisers, this shift carries...
I Tested Eddie A.I. To Edit My Video — Here’s What Happened
By: Darren Durlach A respected DP and filmmaker I follow gave a glowing review of Eddie A.I., an editing platform promising to handle rough cuts like an assistant editor. It claims to process hours of footage quickly, generate stringouts, and essentially give you a...













